Buttrose named Australian of the Year

Written By Unknown on Jumat, 25 Januari 2013 | 15.21

Ita Buttrose has been named Australian of the Year for her media career and health care campaigns. Source: AAP

PUBLISHING icon Ita Buttrose has been named Australian of the Year.

The 71-year-old was on Friday honoured at a ceremony in Canberra for her extraordinary and groundbreaking media career and role in raising awareness of health and media issues.

Ms Buttrose said she was honoured to follow in the footsteps of so many distinguished Australians.

"This is one of the proudest moments of my life," she said, her voicing quavering slightly.

"How wonderful to be honoured for doing something that I've thoroughly enjoyed doing for most of my life - being a journalist and working for causes for which I have a genuine passion and commitment."

Ms Buttrose said as Australian of the Year she would seek to promote a more positive approach to ageing by combating ageist attitudes.

She will also seek to promote preventative health strategies.

"I believe preventative health strategies need to begin in childhood and be followed all through life," she said.

Born in Sydney's Potts Point, Ms Buttrose began her career as a 15-year-old copy girl at the Australian Women's Weekly, before scoring a spot as a cadet journalist on the women's section at the Daily Telegraph and Sunday Telegraph.

She was appointed women's editor of the newspapers at just 23. But it was as founding editor of Cleo magazine that she shot to national prominence in the 1970s.

Cleo was an instant hit, becoming the top-selling monthly women's magazine in the country.

Three years later she was appointed editor of the Women's Weekly.

In 1980 she became the first woman editor of an Australian metropolitan newspaper - the Murdoch-owned Daily Telegraph, and later the Sunday Telegraph.

She was the first woman appointed to the News Limited Board in 1981.

Ms Buttrose has also used her prominence to raise awareness of health issues like breast cancer, HIV/AIDS and prostate cancer.

She has been National President of Alzheimer's Australia since 2011 and is also Vice President Emeritus of Arthritis Australia.

"I look forward to many more years to contributing what I can towards the health challenges facing our country," she said.

Last year Ms Buttrose was the subject of a television drama, Paper Giants.

Her children Kate Macdonald and Ben Macdonald were in the audience to see their mother honoured at the Canberra ceremony.


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